Are Your Personal Relationships Affecting Your Brand?

As a business owner, sometimes it is hard to distinguish the line of a personal and professional relationship. As a solopreneur, the line becomes blurred as you are the face of your brand. With your personal and professional tone closely linked, it is essential that you treat your relationships with care.

Keep in mind that your actions and words can be used against you and your business. How do I know this? I’ve seen business owners make this mistake too many times. One conflict puts a stain on their personal and professional reputation and their business suffers because of a misunderstanding and lack of apology. Continue reading

Please Add Your Photo on LinkedIn!

Tell me if this has happened to you before…

As you check your e-mail, a LinkedIn invitation pops up. You log-in to your account to view the invitation only to find that the person has no photo and the message is the generic: “I’d like to add you to my professional network”. The name looks vaguely familiar but you’re not completely sure who this person is.

This happens more than people care to admit. You don’t want to ignore the person completely because you two do have a connection in common but there’s no information that can convince you otherwise. If you have not gotten your photo on LinkedIn yet, (maybe you’re waiting on that professional head shot) here are some things you can do to make it easier on the people you’re trying to connect with. Continue reading