Are Your Personal Relationships Affecting Your Brand?

As a business owner, sometimes it is hard to distinguish the line of a personal and professional relationship. As a solopreneur, the line becomes blurred as you are the face of your brand. With your personal and professional tone closely linked, it is essential that you treat your relationships with care.

Keep in mind that your actions and words can be used against you and your business. How do I know this? I’ve seen business owners make this mistake too many times. One conflict puts a stain on their personal and professional reputation and their business suffers because of a misunderstanding and lack of apology. Continue reading

Call In “The Specialist”!

With the current state of the economy, everyone is scrambling to save a couple of dollars, and that’s ok. However, sometimes you have to call in “the specialist”. This was a lesson I learned trying to do my hair.

My hair is very curly and when I am going out or want to shine at an event, I’ll straighten it. I had a big event coming up: I was getting inducted into my college’s track hall of fame and I really wanted to look nice. I decided to straighten my hair before I got on the plane and then I could relax with my family that night. Continue reading