Real Estate Marketing: Lead Capturing

In today’s environment, the buyer has the leverage. With plummeting home prices, tax credits and benefits, and a wide inventory of homes on the market, the buyer is in a great position. You as a real estate agent, want to capture the ideal buyer: one who is ready to buy, has the pre-approval letter in hand, knows their price range, and what they are looking for. How do you find a buyer of that caliber? Here’s how… Continue reading