Monthly Archives: March 2011

3 Additional Reasons Why Your Business Is Failing At Social Media

Posted on by
10

I read some interesting blog posts from Pam Moore and Stacy Kinney about how businesses improperly use social media. Both Pam and Stacy touched on some essential points on how businesses need to make improvements to be more successful with their social media efforts. I thought I’d add my two cents on the subject. Continue reading →

Are You Trying To Be A Superhero?

Posted on by
14

You can’t be everything to everyone.  Unfortunately, it’s true. That’s why focusing on your niche is so important. It allows you to be focused on a particular audience and save frustration. If you try to be everything to everyone, you’ll ask for anyone to be your client, and no one will refer you. When you become specific, your network can assist you because they have a customer picture in mind. Continue reading →